Website Policies

Online Privacy Policy

At First Alliance Bank, our mission is to meet the desires of our customers by being competent and successful relationship managers. As financial services professionals entrusted with sensitive financial information, we respect the privacy of our customers and are committed to treating customer information responsibly.

We believe the confidentiality and protection of customer information, within our virtual branch or our traditional bank, is one of our fundamental responsibilities. And while information is critical to providing quality service, we recognize that one of our most important assets is our customers' trust. Thus, the safekeeping of information on visitors to our website, and current and former customers is a priority for First Alliance Bank.

First Alliance Bank collects, retains, and uses information about you only where we believe that it will help administer our business or provide products, services, and other opportunities to you. We use information to protect and administer your records, accounts, and funds; to comply with certain laws and regulations; to help us design or improve our products and services; and to understand your financial needs so that we can provide you with quality products and superior service.

We collect nonpublic information about you from the following sources:

• Information included on your application and related forms (such as name, address, Social Security number, assets and income);
• Information about your relationships with us (such as products or services purchased, account balances and payment history);
• Information from consumer reporting agencies (such as credit relationships and history);
• Information from your employer, or prior employer(s);
• Information on loans we purchase or have a participation in; and
• Information from visitors to our website (such as that provided through site visitorship data and online information collecting devices known as “cookies”).

We continually strive to maintain complete and accurate information about you and your accounts. Should you ever believe that our records contain inaccurate or incomplete information about you, please notify us. We will investigate your concerns and correct any inaccuracies.

Your nonpublic personal information is protected by physical, electronic, and procedural safeguards that comply with Federal and State standards, and we continually assess new technology for protecting information. Our employees are trained to understand that all customer information is private and privileged and is to be used solely for the purpose of providing you with the finest service available. We restrict access to nonpublic personal information about you to those employees who need to know that information to provide products or services to you and as required by law and regulation.

At First Alliance Bank, we do not reveal specific information about your accounts or other personally identifiable data to parties outside our affiliated banks and companies for their independent use unless:

• you request or authorize it;
• the information is provided to help complete a transaction initiated by you;
• the information is provided to a reputable credit bureau or similar information reporting agency;
• the disclosure otherwise is lawfully permitted or required.

We do not provide account or personal information to non-First Alliance Bank companies for the purpose of independent telemarketing or direct mail marketing of any non-financial products or services of those companies.

When the Bank conducts business with third parties, it requires its vendors and suppliers to maintain similar standards of conduct regarding the privacy of personally identifiable customer information provided to them.

First Alliance Bank recognizes and respects the privacy expectations of our customers. We want our customers to understand our commitment to privacy in our use of customer information. As a result of our commitment, we have developed this Privacy Policy that is made readily available to our customers. Customers who have questions about this Privacy Policy or have a question about the privacy of their customer information should call First Alliance Bank Main Office at (901) 753-8339.

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Childrens Online Privacy Policy

Whether to study, socialize, play games or learn something new, it's likely your children are spending time online. And as a parent, chances are that you're spending time thinking about ways to make sure they make smart and safe choices when they do. Among the many choices they're faced with online is how to deal with their personal information.

We recognize that protecting children's identities and privacy online is critically important and that the responsibility to do so rests with both the online industry and with parents.

The Children's Online Privacy Protection Act (COPPA) was passed to give parents increased control over what information is collected from their children online and how such information is used. The law applies to websites and services directed to, and which knowingly collect information from children under the age of 13. First Alliance Bank respects the privacy of children. We do not knowingly collect personal or contact information from children.

Our website contains links to other internet sites that may be of interest to your children. Although our intent is to provide links to other quality sites, we cannot guarantee the safety and privacy of information provided to these linked sites. We are not responsible for the privacy, security, and use practices of nonaffiliated third parties to which our website may link. Parents should review the privacy policies of these sites closely before allowing children to provide any personally identifiable information.  Also, please read the External Links Disclaimer section.

Make sure your children know what information should be private, and what information might be appropriate for sharing. We encourage you to monitor your children's internet use and to take an active role in giving / denying consent to websites that want to collect personal information about your child. Please note that if your child voluntarily discloses his or her name, email address, or other personal information, he or she may receive unsolicited messages from other parties. On the other hand, sharing some personal information may allow them to participate in certain activities or to get emails about promotions and events they're interested in.

Thank you for visiting the First Alliance Bank website and for reviewing our Children's Online Privacy Policy. We hope you will visit us often!